Gibraltar U
Corporate Brand & Reputation Protection
Speaker: Blake Lewis
Description:
Do you have a crisis communications plan? Is it rehearsed and ready to react? How would a catastrophic incident affect your bottom line? What is your relationship with the media? Are these questions that keep you up at night? If not, they should.
Executives and risk managers consistently rank brand and reputation management as one of the top ten risks business face today. Your corporate brand and reputation is one of your greatest assets and is also one of your greatest risks; do you have a proactive strategy in place to protect your image if something goes wrong. This workshop and our reputation experts will educate on the importance of brand management and how to implement proactive strategies.
Topics Covered:
- What is the Risk
- What Are The Financial Implications
- Plan, Preparation & Execution
- Media Relationships\
- Internal & External Communications
- Examples of the Good & Bad
Who Should Attend:
Business Owners & Executive Management
Investment:
This event is offered compliments
of The Gibraltar Group.
When:
Thursday, April 24th
9:00 a.m. to 2:00 p.m.
Location:
Dallas Training Center
12001 North Central EXPY, Ste. 120
Dallas, Texas 75243
